BA (MC) & BBA (MM) Honours-Honours with Research / Batch 2025-29 / Semester II / Discipline-Specific Courses - Major Courses

Fundamentals of Marketing

    Catalogue Code: T2465
    Course Type: Generic Core Course
    Total Credit: 5
    Credits (Theory): 2
    No. of Hours: 60
    Internal Marks: 60
    External Marks : 40
    Total Marks: 100
    Experiential Learning: No
    Primary Orientation of the Course: Other
    Course Code: 504230203
    Course rating: 5.0(2)

    Media Economics

      Catalogue Code: T6739
      Course Type: Generic Core Course
      Total Credit: 3
      Credits (Theory): 2
      No. of Hours: 30
      Internal Marks: 30
      External Marks : 20
      Total Marks: 50
      Experiential Learning: No
      Primary Orientation of the Course: Other
      Course Code: 504230202

      Culture in Making

        Catalogue Code: T6358
        Course Type: Generic Core Course
        Total Credit: 5
        Credits (Theory): 2
        No. of Hours: 60
        Internal Marks: 60
        External Marks : 40
        Total Marks: 100
        Experiential Learning: No
        Primary Purpose of Course: Skill Development
        Primary Orientation of the Course: Other
        Course Code: 504230201