Bachelor of Arts (Mass Communication) Honours/ Honours with Research/Batch 2023-27/ Semester III/Generic Elective Courses :Communication Management

Introduction to Public Relations Practice

Catalogue Code: T5976
Course Type: Generic Core Course
Total Credit: 4
Credits (Theory): 2
No. of Hours: 60
Internal Marks: 60
External Marks : 40
Total Marks: 100
Experiential Learning: No
Primary Orientation of the Course: Other
Course Code: 504230305

Introduction to Advertising

Catalogue Code: TMC5231
Course Type: Generic Core Course
Total Credit: 4
Credits (Theory): 2
No. of Hours: 60
Internal Marks: 60
External Marks : 40
Total Marks: 100
Experiential Learning: No
Primary Orientation of the Course: Other
Course Code: 504230304